Samar Yahya
Saudi Gazette
JEDDAH — As part of the 35th Jeddah Ghair festival Red Sea Mall said farewell to the iconic Sharai Family mascots with an eponymous awards ceremony in the presence of Jeddah Chamber of Commerce and Industry board members and mall visitors.
The Sharai Family supported the festival and helped visitors with their shopping.
The mall’s CEO Mohammad Alawi said: “The Sharai Family activities are considered one of the festival’s most important and innovative activities for this year.
“It achieved huge success by attracting a large number of people to the mall.
“We will be saying goodbye to the family members after a series of activities took place from June 20 until Aug. 31, 2014, where they offered shopping trips, especially to women. “The Sharai Family activities attracted a lot of visitors who expressed their admiration for their innovation and creativity and the large amount of entertainment and games.
The Sharai Family has been marketed as a representation of the ideal Saudi family.