Saudi Gazette report

HAIL — Saudi content creator Abdullah Al Atif, widely known as “Abu Marda’a,” has died and two of his companions were injured in a serious traffic accident in the Hail region.

The Hail Traffic Department said it responded to a collision between two vehicles that resulted in one fatality and two injuries. Legal procedures were completed, and the injured were transferred for medical treatment.

Abu Marda’a’s companions, known as “Abu Hessa” and “Dakhil,” were injured in the crash. Abu Hessa remains under intensive medical care, according to reports.

The accident occurred while the group was on a routine outing before their vehicle was involved in a severe collision.

Abu Marda’a and Abu Hessa were well-known figures on social media platforms, gaining wide popularity for locally themed daily content that attracted a large following.

The death prompted an outpouring of condolences across social media, with users praying for mercy for the deceased and a speedy recovery for the injured.